Maui Rippers is an e-commerce men's and women’s boardshorts brand, known for supplying lifeguard boardshorts.
For Maui Rippers, we provided commercial lifestyle images and social media management. The goal was to elevate the brand’s aesthetic and engage its community in an entirely new, meaningful way. The result? We increased LY sales by 59%.
Photography
Production
Location Scouting
Direction
Styling
Graphic Design
Grid Curation
Caption Copy
Social Media Management
Marketing Strategy
Share the Good Vibes
When creating the vibe for Maui Ripper’s social media, we wanted to incorporate the in-water & out-of-water functionality of the shorts while connecting the audience with epic surf culture.
Before
After